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Your Business Is Our Business

As a proud local, family-owned, veteran-hiring, and NYS certified Women’s Business Enterprise, we understand that the way a business treats its customers is critically important to successful partnerships; that's why our company culture is centered around the fundamental values of trust, respect, reliability, and attentiveness. At Regional Distributors, Inc. your success is our success and we value the strong and transparent partnerships we create with our customers. We are in partnership with you to ensure that you have the quality products you need and superior customer care you deserve.

Our Account Managers pride themselves on being product and solutions specialists and have earned the reputation of being exceptionally service-orientated and dedicated to our customers' ongoing success. Our team will conduct ongoing in-depth assessments of your facility and recommend the products that will be most efficient and cost effective. Trained to be responsive and knowledgeable, our account managers will set your mind at ease when making decisions about the products and solutions that will work best for your specific product, solution, and budget needs.


Our Customer & Sales Support Team takes pride in providing professional, friendly, and responsive support to ensure that every customer experience is exceptional. Whether inquiring about a product, placing an order, determining delivery requirements, or relaying feedback, rest assured that our Customer Service team is attentively listening to your needs to deliver quality service and complete satisfaction.

Our Warehouse Operations Team and Drivers understand that without accurate and timely shipments, little else matters. That’s why our distribution professionals refine processes and procedures to continuously perfect our reliability and responsiveness.

As a company, we pride ourselves on recruiting top talent in the industry and working with the latest advanced distribution technologies for one common goal – to deliver our customers a “Total Package” of the best solutions and quality products from trusted brands with superior customer care. 

Learn more about our staff members below and visit our Careers page to join our team dedicated to excellence.


Leadership Team

NYS Certified Woman Owned Business Enterprise MWBE

Tracy Scalen
President, Chief Executive Officer & Founder

Tracy Scalen has worked in the wholesale distributing industry for over 20 years and started Regional Distributors, Inc. in 1994 with her husband, David, Executive Vice President and General Manager, after recognizing increased opportunity in the marketplace. Ever since her trucks rolled out for the first time in 1994 she has been overseeing everything from account management, strategic acquisitions, business and warehouse operations, finance, HR, marketing, purchasing, and managing the company's leadership team. As President and CEO, she is a source of inspiration, vision, and encouragement to her entire team and nurtures every aspect of the company for growth and success. Her vision to excel Regional in the marketplace by utilizing progressive, relevant technology and her passion for delivering the highest level of efficiency and service to customers has grown her company into the multi-million dollar business it is today.

Outside of work and caring for her three children, Tracy enjoys supporting the community she grew up in by volunteering at and sponsoring numerous local organizations, such as Warrior Salute Veteran Services, Lollypop Farms, East House, and CDS Monarch to name a few. She proudly donates upwards of $25,000 annually to numerous local organizations and businesses to help advance and support the Rochester community.

Regional Distributors, Inc. is a proud NYS certified Women’s Business Enterprise (WBE). Our certification validates that a business is at least 51 percent owned, controlled, operated, and managed by a woman or women. As a certified women-owned business enterprise, Regional Distributors, Inc. is proud to promote equality of economic opportunities, eliminate barriers to minority and women participation in state contracts, and support New York State’s economy with increased access to opportunities for minority and woman-owned businesses.


David Scalen
Executive Vice President & Founder

David Scalen helped start Regional Distributors, Inc. in 1994 with his wife, Tracy, President and Chief Executive Officer, after recognizing increased opportunity in the marketplace. David has worked in the wholesale distributing industry for over 20 years and started as a salesperson at Oken Distributors. As Executive Vice President, he assists in expanding Regional’s growth and outstanding service reputation and helps oversee sales, operations, and support. David also acts as the company's sustainability expert and advises numerous local businesses, including Rochester Institute of Technology Dining Services, on sustainable practices and solutions that balance health, quality, and satisfaction with environmental stewardship.

David holds a B.S. in Political Science and Pre-Law from the University of Buffalo. Outside of work, he enjoys reading, music, keeping fit, playing guitar, and enjoying time with his three children.


Charlie LaRocca
Vice President of Sales
1955 - 2021
Forever in our hearts and memories


Charlie LaRocca, Vice President of Sales for the company since 2003 and confidante to some of Rochester’s top restaurant entrepreneurs, passed peacefully but unexpectedly Sunday, October 24, 2021. He was 66 years old.

LaRocca, a life-long resident of Rochester, was a pillar in the wholesale distributing and restaurant communities for over 40 years. He was a much-loved and trusted resource to some of Rochester's top restaurant owners and helped numerous food service establishments start and grow their businesses as part of Rochester’s celebrated restaurant community.

Prior to Regional, LaRocca worked as a sales manager and partner at Oken Distributing. Owner David Scalen recruited LaRocca in 2003 after working with him at Oken and recognized him as an vital asset needed to support and advance Regional’s growth.

LaRocca is survived by his wife, daughter, son and two step-grandchildren. He is sorely missed beyond measure every day and forever loved beyond words.


Mary Deacon
Executive Director of Business Operations


Angel Aguayo, USMC (Ret.)
Director of Transportation Operations

Lance Boyington
Director of Purchasing

Brittany Lewis
Director of Order Fulfillment

Amanda Kelley
Director of Marketing & New Business Acquisition

Territory Account Managers

David Scalen
Executive Vice President & Founder

Rino Salemme
Territory Account Manager

Mike Schmitz
Territory Account Manager

Sarah DeVogelaere
Territory Account Manager

Joe Caccamise
Territory Account Manager

Steve Houseknecht
Territory Account Manager

Stephen Schoemaker

Territory Account Manager




Regional Distributors, Inc. is committed to providing the highest level of quality and service to our customers. We achieve this by drawing on the synergies between our skilled and dedicated workforce and the utilization of leading-edge technology and equipment.



Value Proposition

Regional Distributors, Inc. is a trusted partner to Western NY and Albany businesses who are dissatisfied with inefficient commercial products that do not meet unique business needs and customer service that often falls short of expectations. Regional Distributors, Inc. is a one-stop, streamlined supply source for quality commercial cleaning, paper, food service, and green products that are proven to reduce time, labor, and costs allowing your business to thrive. Unlike impersonal big-box companies whose customers are just a number in a database and quality is replaced with quantity, our local, veteran-hiring, family- and woman-owned business works individually with each of our customers. Your success is our success and our team focuses our expert industry knowledge, advanced technologies, and enthusiastic energy to create customized solutions designed to not only exceed, but transform expectations. 

We proudly add value to our partnerships by creating exceptional customer service experiences delivering the streamlined supply solution you need and the exemplary service you deserve.



Core Principles & Values

  • Be obsessed with improvement.
  • Passionately focus on driving customer success.
  • Be brilliant at the basics.
  • Service the customer with infectious enthusiasm.
  • Employ the right people – the most important component of our success.
  • Have a passion for excellence.
  • Drive down operational costs and maintain flexibility for competitive advantage.
  • Create a clear, simple, reality-based vision and communicate it to all.
  • Possess enormous energy and the ability to energize others.


Join our enthusiastic and dynamic team dedicated to excellence. View career opportunities >


Customer Testimonials
Creating Exceptional Service Experiences



"Regional Distributors is more than just a trusted supplier – they are an attentive friend who genuinely cares about the success of Xerox and creating exceptional experiences for our staff and guests. One example would be door matting their team recommended after seeing our new entrance in Xerox Tower. To make the entrance more inviting, they recommended attractive, durable mats that made the entire area more appealing. Within hours of placing the new mats, numerous occupants and visitors were commenting on how much nicer the entrance looked. Regional Distributors continuously exceeds our expectations by not only delivering the products and service we need, but also the solutions we didn't know we needed to optimize our operations. Their team delivers invaluable one-on-one service that makes them our distributor of choice for our janitorial supplies and equipment.”

Mark Glickman, Associate Director of Operations, Xerox Square, Buckingham Properties

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"In my 15 years as President of our company, we have gone through many chemical and paper supply vendors. I wish we had found Regional from day one. Their extraordinary level of expertise and honesty is the best in the business. The product lines they carry have helped us keep our costs down and employees and customers beyond satisfied. If we ever have an issue, I know that Jason, our Account Manager, is a very quick call away. He has been able to solve so many of our problems from training to reprogramming machines. Most companies can deliver the product and then slack on the services, but Regional does an exceptional job on both. They are always coming up with new ways to reduce our costs in terms of pricing and product mix. I have highly recommended Regional to numerous hotels and restaurants and will continue to do so because I truly believe in their company and know that they believe in us.”

Tarpan Patel, CHA, President, Hemisphere Management 

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"I’ve had the pleasure of working with Regional Distributors for the past 12 years and have experienced outstanding outcomes. Their team goes above the rest to know business trends and buying opportunities that will benefit their customers, and are extremely innovative when recommending the best solutions for my needs, while always upholding my high quality standards. They consistently supply excellent order accuracy and customer service and always take a genuine approach to solving business concerns and cost savings. I have gained more success from their guidance than I have from attending seminars and trade shows, and I truly appreciate their genuine dedication to our success.

Jim Clancy, Director of Catering & Concession Operations, Dinosaur Bar-B-Que Restaurants

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"A large portion of our business is centered on establishing appropriate professional relationships, coupled with making sure our business practices are sound at every level. I personally like to do business with the companies whom let their actions speak louder than their words and I am confident in saying that Regional Distributors, Inc. is model for other companies to use as benchmark for customer service. They also continue to push the envelope of finding what customers’ needs are and fulfilling them from a proactive position. For example, they expanded their warewashing capabilities to move beyond chemicals and smaller capital equipment and are now a premier distributor of advanced MEIKO warewashing machines. We recently purchased a MEIKO Flight machine that will be installed by Regional Distributors and we are excited about this additional service in conjunction with their overall exceptional service.”

Kory Samuels, Executive Director of Dining Services, Rochester Institute of Technology


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"In 2016, we put our paper and other related products out to bid. We awarded the bid to Regional Distributors, Inc. based on a number of factors. One of our concerns was how the transition would be handled and would it be as efficient and painless as possible. I am pleased to say it was both efficient and painless, and although there were a few glitches they were easily and professionally addressed. Regional’s I.T. folks came out and worked directly and closely with our systems manager who was very satisfied with the process. There was some adjustment of products on our part (which was to be expected) to take full advantage of savings offered, but it all “shook out” well. We also purchased a new MEIKO dish machine through Regional Distributors, Inc. and were very satisfied with the installation and quality of the machine. As of 2018, they are still our supplier of choice."

Chef Richard E. Reynolds, Campus Executive Chef/Assistant Director of Dining Services, State University of New York at Brockport


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“I rate Regional Distributors, Inc. as our highest rated supplier of goods and I consider them a partner in our business. They are a reliable source of ideas, solutions and assistance. From routine deliveries to those urgent situations, Regional Distributors, Inc. has consistently and efficiently provided the service needed. Even on days when their business was closed, I was able to get much-needed inventory. It is a joy to work with the Regional team. I feel they genuinely care about my business and I sense they never want to let me down.”

Jeff Dodge, General Manager Food and Beverage, Rochester Red Wings


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“I've been working with Regional Distributors for the entire 20+ years I've been in business. Not once in that time have I ever been let down, or felt I wasn't getting the best price and service for my multiple businesses. Seeing and talking with their team on a weekly basis makes all the difference in the world. They know my business needs and are always looking down the road for new and better products to help us grow. They are the best in the business and are truly committed to helping their customers build their own businesses.”

Mike Calabrese, Owner and General Manager, Java’s Cafe & Good Luck Restaurant 

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"The sales and support staff at Regional Distributors always respond quickly to any questions we might have in regard to products or applications. I can keep my focus on my business because Regional knows how to get it right and they do business the way it should be done. The great people that work at Regional make them an outstanding company."

Steve Pilger, Owner, Pontillo’s Pizza Bushnell’s Basin

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“A reliable supplier that offers popular frozen yogurt toppings that makes our customers smile and quality products we can rely on is everything to our business. The cherry on top of the sundae though is a supplier that exceeds customer service expectations with outstanding flexibility and responsiveness to our unique needs. Our rep Mike Schmitz works hard to accommodate every request, small or big, with genuine enthusiasm and is always accessible to answer our questions and discuss the perfect solutions. Regional Distributors is a true partner dedicated to our success and understands how to make not only our customers smile, but us as well.”

Jon Crabbe, Owner, Yolickity Frozen Dessert Bar

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"It is obvious to us that everyone at Regional Distributors, Inc. is truly dedicated to ensuring their customers are fully satisfied. No matter what we have needed, whether it is products or services, we can always depend on prompt and reliable service. When we had a challenging cleaning situation, our Account Manager worked with us bringing samples and conducting equipment demos until we were able to find the right solution. In addition to excellent customer service, Regional has worked diligently to ensure that our operating expenses are kept in line and have reduced our costs without sacrificing quality or results. In fact, in many cases we have been able to improve quality and overall results at a lower cost. In today’s environment, it is reassuring to have a partnership with a company who is always there for you and looking out for your best interests. In short, the services provided to us by Regional have been outstanding."

Dawn Richenberg, former General Manager, Holiday Inn Downtown Rochester

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"Regional’s large stock of inventory and prompt delivery is a very important factor in the repair and maintenance of our vehicles. We have had only pleasant interactions with the sales, delivery, and customer support staff and businesses that choose Regional Distributors as a vendor will be very satisfied." 

Deborah McGowan, Director of Transportation, Rush-Henrietta Central School District 

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"When choosing a supplier, price is always one of the key factors that determines who will receive the business. Regional isn't only the company that has the best value, they also provide invaluable recommendations for highly efficient products and cost-saving alternatives. Their team goes out of their way to help each of our dining units evaluate their needs and provide specific products that work best. They also act as a sustainability advisor to Dining Services to help increase efficiency and reduce our resource consumption. If you’re looking to make a change in supplier, I highly recommend Regional Distributors."

Dean Engdahl, Associate Director of Dining Services, Rochester Institute of Technology

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"The customer service team and drivers at Regional Distributors, Inc. are some of the most impressive people we work with and never hesitate to go above-and-beyond to meet our needs. They truly understand the meaning of ‘exceptional customer service’ and save me time by being exceedingly attentive, efficient, and responsive – qualities of the utmost importance to any busy person strapped for time. Regional's hard-working team of drivers and customer service representatives are truly their greatest asset and we sincerely appreciate their terrific service." 

Cindy Haynes, Housekeeping, Genesee Country Village and Museum

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